amazon strategy

Amazon Marketplace Strategy White Paper August 2019 Update

Amazon Marketplace Strategy White Paper August 2019 Update

This white paper is an introduction to selling on the Amazon.com Marketplace. It discusses what the Amazon Marketplace is, how customers shop on the platform, competition for the Buy Box and the different business models for selling on Amazon.com.

Amazon Marketplace Strategy White Paper 2018 Update

Amazon Marketplace Strategy White Paper 2018 Update

This white paper is an introduction to selling on the Amazon.com Marketplace. It discusses what the Amazon Marketplace is, how customers shop on the platform, competition for the Buy Box and the different business models for selling on Amazon.com.