We manage your entire Amazon channel from product listing optimization, keyword research, and merchandising to Amazon Advertising, fulfillment strategy, product identification, and operational support on Amazon Seller Central. Whether you are selling through FBA, Merchant Fulfilled, or need help navigating Vendor Central, we handle Amazon so you can focus on building your brand.
Amazon Consulting Agency For Brands & Manufacturers
Trusted by Brands and Manufacturers Selling on Amazon
Full-Service Amazon Consulting Services
Goat Consulting is an Amazon consulting agency that helps brands and manufacturers build profitable, sustainable sales on Amazon. Whether you are launching on Amazon for the first time or scaling an established catalog, our team of Amazon consultants manages your channel end-to-end, acting as your outsourced Amazon department. From strategy and account management to advertising, merchandising, fulfillment, product identification, troubleshooting issues, and reporting, every aspect of your Amazon operation is covered.
Amazon Seller Central Account Management & Strategy
Every engagement starts with understanding your business, your products, and your goals on Amazon. Your Goat Consulting Account Manager develops a tailored Amazon selling strategy and manages the day-to-day execution on Seller Central and Vendor Central, including catalog management, case resolution, Amazon Advertising, compliance monitoring, and ongoing optimization.
Amazon Keyword Research & Market Analysis
We use a research process that combines Amazon’s search data, competitive analysis tools, and our proprietary customer survey methodology to identify the terms your customers actually use. This research informs listing content, advertising campaign architecture, and competitive positioning.
Amazon Merchandising Services
Your account manager builds and maintains your complete Amazon merchandising presence, from product detail pages and A+ Content to Amazon Storefronts, Brand Story modules, and variation structure. We treat your Amazon catalog as a unified brand experience, not a collection of individual listings.
Amazon Catalog & Product Identification Services
Your account manager ensures a clean brand presence and Amazon catalog. We resolve GTIN, UPC, and EAN issues, fix Amazon error code issues (8541, 8016, 8008, 8801 & more), handle GTIN reclaim and hijacking cases, manage barcode strategy, including the 2026 commingling transition, and correct product classification and category assignments across your catalog.
Amazon Compliance & Listing Reinstatement
Goat Consulting proactively monitors your catalog for compliance risks and manages the appeals process when listings are suspended due to policy violations, product condition complaints, or regulatory requirements. We handle restricted categories, CPC certifications, FIFRA/EPA policies, and hazmat classifications, among other account health requirements.
Amazon Advertising Management
As an Amazon Ads Verified Partner, we build and optimize advertising campaigns across Sponsored Products, Sponsored Brands, Sponsored Display, and Video Ads. Our approach focuses on profitable growth tracking TACoS (Total Advertising Cost of Sale) alongside Return on Ad Spend to ensure your ad spend drives real revenue, not just clicks. We continuously optimize keyword targeting, bid management, and campaign architecture based on your budget, margin requirements, and growth goals.
Amazon Brand Registry Services
Your account manager guides you through Brand Registry enrollment and helps you take full advantage of the brand protection and merchandising tools it unlocks, including A+ Content, Amazon Stores, Sponsored Brands, and brand analytics reporting. For brands already enrolled, we monitor for unauthorized sellers, counterfeit listings, and IP issues.
Amazon FBA & Fulfillment Consulting
Your account manager develops the right fulfillment strategy for your business, whether that is FBA, Merchant Fulfilled, or a hybrid approach. We handle shipment planning, inventory health management, FBA fee analysis, reimbursement claims, and seasonal inventory planning.
Why Brands and Manufacturers Choose Goat Consulting
We Work Exclusively with Brands and Manufacturers
Unlike agencies that work with resellers, arbitrage sellers, or anyone with an Amazon account, we focus exclusively on helping brands and manufacturers sell their own products on Amazon. This specialization means we deeply understand the challenges of brand protection, catalog management for large SKU counts, and building a profitable Amazon Seller Central operation from the ground up.
Your Outsourced Amazon Department
We don’t just advise, we execute. Goat Consulting integrates into your business as your dedicated Amazon team, working alongside your internal employees daily through email, phone, and web conferencing. We handle the work so you don’t need to hire Amazon specialists in-house.
Amazon Seller Experts
We have worked with hundreds of brands and manufacturers across a wide variety of categories. Our team’s deep expertise in Amazon Seller Central, including FBA, Merchant Fulfilled, and hybrid fulfillment strategies, means we know how to optimize every aspect of your seller account. We’ve managed everything from 10-SKU catalogs to 10,000+ SKU operations, and we also bring Vendor Central experience for brands that operate across both models
Amazon Ads Verified Partner & Solutions Provider Network Member
Goat Consulting is recognized by Amazon as a verified advertising partner and a member of the third-party Amazon Solutions Provider Network.
Amazon Consulting Results for Our Clients
We let our clients’ results speak for our Amazon consulting services. Here are a few examples of what we’ve achieved together:
Absolute Filth (Hockey Wax Brand)
Goat Consulting helped Absolute Filth build their Amazon channel from the ground up through merchandising, FBA optimization, and a Sponsored Products + Sponsored Brands advertising architecture. The result: significant sales growth and improved ad profitability in Q4 year-over-year.
“When it comes to Amazon, make a note to go with Goat.” — Casey Kirt, Co-founder
Riedell Skates (Manufacturer)
Riedell came to us needing to take control of their brand presence on Amazon from third-party distributors. We enrolled multiple brands in Brand Registry, rewrote every product listing, built Amazon Storefronts, resolved variation structure issues, and launched Sponsored Products and Sponsored Brands campaigns. The result: a clean, well-merchandised catalog with growing sales and brand awareness on Amazon.
“The team at Goat Consulting is responsive and engaging and continuously looks for ways to help us improve our business on the marketplace.” - Tyler, Marketing Manager Riedell Skates
Reach International Outfitters (DTC Brand Amazon Expansion)
Goat Consulting helped Reach International Outfitters reach new customers, profitably, though full full-funnel advertising including Amazon Marketing Cloud and Sponsored Ads to achieve an increase Return on Ad Spend (RoAS) from 4.04 to 10.8 and increase new-to-brand customers by 52%,
“They consistently bring new ideas, run thoughtful tests, and proactively push the brand forward. It is truly a hands off experience for us and the results speak for themselves” -Trent Anderson, Reach International Outfitters
Amazon Consulting for Every Stage of Growth
Brands New to Amazon
Launching on Amazon is complex. From account setup and Brand Registry enrollment to product listing creation, FBA logistics, and your first advertising campaigns. We handle the entire onboarding process so your brand launches with best practices from day one.
Established Amazon Sellers Looking to Scale
Already selling on Amazon, but know there’s more potential? Our Amazon consultants audit your current account, identify gaps in merchandising, advertising, and operations, and implement a strategy to grow sales while improving profitability.
DTC Brands Expanding to Amazon
Expanding from direct-to-consumer to Amazon requires a thoughtful approach to pricing, channel conflict, and brand consistency. We help DTC brands navigate these challenges and build Amazon into a complementary revenue channel.
Manufacturers Building a B2C Amazon Channel
Many manufacturers are discovering that their B2B products have a huge Amazon Business audience and find that there is significant B2C demand on Amazon. We’ve helped manufacturers transform their Amazon presence, in some cases making Amazon their #1 sales channel with tens of millions in annual revenue.
Ready to Grow Your Brand on Amazon?
Schedule a free Amazon strategy call with our team. We’ll review your current Amazon presence (or discuss your launch plan), share actionable recommendations, and show you how Goat Consulting’s Amazon consulting services can help your brand reach its goals on the world’s largest marketplace.
No commitment required. We'll share useful insights whether or not we end up working together