Goat Consulting Case Studies

Case Study lessons to apply to your brand selling on Amazon.


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Tjernlund Case Study

An interview conducted by Reed Thompson in which he interviews William Tjernlund about Tjernlund Products Inc. and how they transformed their traditional B2B manufacturing business to a B2C company on Amazon to a distributor to Amazon.


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Riedell Skates Case Study

Riedell Skate’s goal was to offer their entire catalog on Amazon.com through Seller Central, clean up the brand’s presence in the marketplace, and focus on Amazon.com as a key sales channel for their business. Learn how Goat Consulting helped Riedell reclaim their brand on Amazon.