Goat Consulting News & Insights
This is the Goat Consulting news and insights section of the blog, where our team shares company updates, awards, conference recaps, and perspective on the Amazon selling industry. You'll find announcements about new hires and team milestones, recaps from industry events like Amazon Accelerate and Prosper Show, leadership commentary on Amazon policy and platform changes, and occasional analysis of what we're seeing across our client work.
Every post is written by a member of the Goat Consulting team, so the takes here reflect how practicing Amazon consultants actually think about the work. If you want to know more about the people behind the posts, you can meet the team and learn about the practitioners leading our Amazon consulting practice.
What Are the Differences between Amazon Vendor Central vs. Seller Central?
When a company is first approaching the idea of selling on Amazon.com, the decision can be very daunting. Should they sell 1st party to Amazon? Should they sell 3rd party on Amazon? What is the best Amazon business model and how can a company protect its brand while serving its customer’s growing needs? In the post, we will cover the different business models while explaining Pros and Cons to each,