Goat Consulting News & Insights
This is the Goat Consulting news and insights section of the blog, where our team shares company updates, awards, conference recaps, and perspective on the Amazon selling industry. You'll find announcements about new hires and team milestones, recaps from industry events like Amazon Accelerate and Prosper Show, leadership commentary on Amazon policy and platform changes, and occasional analysis of what we're seeing across our client work.
Every post is written by a member of the Goat Consulting team, so the takes here reflect how practicing Amazon consultants actually think about the work. If you want to know more about the people behind the posts, you can meet the team and learn about the practitioners leading our Amazon consulting practice.
How to Get Product Reviews on Amazon
This post discusses how to get product reviews on Amazon. We outline the options, guidelines, and best practices related to getting product reviews as a Seller on Amazon. Reviews provide social proof and information about the product. They allow Amazon customers to see from other Amazon customers the experience of the product. Higher ratings and more reviews can provide an indication that many other buyers have had a positive experience with the product.
Amazon Early Reviewer Program - Facts, Benefits, Costs
The Amazon Early Reviewer Program is a tool by Amazon.com for Amazon.com sellers that encourages customers who have already purchased a product to share their honest, authentic experience about the product. This article will outline why Amazon has launched the problem with inauthentic reviews, what the Amazon Early Reviewer Program is, who is selected for the Amazon Early Reviewer Program, type of sellers the program works best with, SKU enrollment eligibility, costs, value, and resources.