Amazon Policy & Account Health How-To Guides

This is the Amazon policy section of the Goat Consulting blog, where we cover how Amazon's seller rules, restricted products, account health metrics, and appeal processes actually work from a seller's point of view. You'll find practitioner-written guides on listing suspensions, writing a plan of action, hazmat classification, category ungating, intellectual property complaints, and managing Account Health. Every post is written by a member of our team who has navigated these policies for brands across dozens of product categories, so you get both what the rule says and what Amazon actually enforces in practice.

Most sellers land here while trying to resolve a suspension, violation, or compliance question, so the posts below are meant to be a working reference when something breaks or when you want to prevent the next issue. If you'd rather have the Goat Consulting team handle a suspension appeal, reinstatement, or ongoing compliance monitoring for you instead of doing it in-house, reach out.

California Prop 65 Label Requirements for Amazon Listings

This post covers the California Prop 65 label requirements for Amazon Listings. The California Prop 65 Label Act requires businesses and manufacturers to provide warnings about potential chemical exposures from their products. A Prop 65 warning label does not necessarily mean a product is unsafe but simply informs consumers about potential chemical exposure before they purchase the product. There is a wide range of potential chemicals that the law covers and businesses need to understand their responsibility for properly labeling their products.

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